Choosing a target for a photography business with a website is not a difficult thing to do but it’s really important to start with the marketing of your business. I recommend to target your city (or the cities around, maybe the whole state) for obvious reasons. You have to be able to get to my future costumers.
After that, it’s all about what you think is the best for your business and where your future costumers are more probably to get reach. Advertise in computers or mobile devices for example. After that you can chose between an automatic or manual bidding options and you have to think in a budget. How much money you can spend daily to attack your future costumers with publicity.
gabrielparedesortigas 